Let’s look at the stats:
– Number of Monthly Active Users – 1+ billion
– Number of Daily Active Users – 500+ million
– Daily Stories Shared – 500+ million
– Photos Shared till January 2020 – 50+ billion
– Businesses on Instagram – 25+ million
– Likes per day – 4+ billion
– 56.3% of the Instagram Users are females, 43.7% are male
– 6 out of 10 adults have Instagram accounts
– 30% of Instagram users are between 18 – 24 years old and 35% are between 25 – 34 years old
– 72% of teenagers are using Instagram
– 130 million Instagram users click on a shopping post each month.
– Users spend 28 minutes per on Instagram in 2020
– Instagram has 2 Million Monthly Advertisers
– 200+ million Instagram Users visit at least 1 business profile daily
– 70% of shoppers turn to Instagram for product discovery
– Instagram’s advertising reach is 849+ million users.
These are some decent numbers, perhaps even enough to think about start using Instagram to promote your products or services?
Main question remains – will Instagram fit your business?
What are your thoughts, are you in or are you out?
Jeff @KillerSales
